Bing URL Submission missing: three ways to submit a new page

Why the URL Submission menu is missing

Bing Webmaster Tools can hide the URL Submission entry even after a site is added and verified. On a new property this is common, and it usually does not mean the submission failed or the account is broken.

The menu is not a permanent fixture. In practice the entry often appears only after the first successful URL submission; if you have never submitted one, the left-hand navigation can omit it entirely. Two other cases produce the same result: the site is added but ownership was never verified, or you are trying to submit a subdomain. Bing's manual URL submission works at the root-domain level, and the quota is allocated to the domain rather than to each subdomain.

• The first URL was never submitted, so the menu entry was never created.
• The site is listed but not verified.
• The target is a subdomain rather than the verified root domain.

Open the submit page directly

Bing keeps a direct route to the same form. Sign in, make sure the site is verified, then open this address with your own domain substituted:

• The siteUrl value should match the property you verified, including the protocol.
• Submit one real page. After it succeeds, reload the dashboard and the URL Submission entry normally appears in the left menu.
• If the page still does not appear, check verification and confirm you are using the root domain.

https://www.bing.com/webmasters/submiturl?siteUrl=https://yourdomain.com/

• Bing Webmaster ToolsSign in and confirm the site is verified before using the direct submit route.

What Bing's manual submission actually allows

The submit page shows the quota for the current site, and that number is the one that matters. Bing has documented a ceiling of up to 10,000 URLs per day for most sites, but the actual allowance varies with site quality and history. A new site can see a much smaller number.

The quota resets at midnight GMT. The submitted-URL list shows the most recent 1,000 entries, so it is a short history rather than a complete archive. Submitting a URL only asks Bing to crawl it; it is not a promise that the page will be indexed, and it does not override a noindex directive or a blocked fetch.

Automate new URLs with IndexNow

IndexNow notifies participating search engines when a URL is added, updated or removed. Microsoft now points new integrations to IndexNow rather than the older submission API, and Bing accepts it directly.

Create a key, publish it as a text file at the site root, then ping the endpoint after a page changes. The file name is the key itself, and the file contains the same value.

• Send only URLs that changed; do not resubmit the whole site every day.
• Do not submit the same URL repeatedly within a day; wait at least 10 minutes between notifications.
• A bulk POST accepts up to 10,000 URLs in one request.
• On Cloudflare, Crawler Hints can send IndexNow notifications without a separate script.

# Key file
https://example.com/8f14e45fceea167a5a36dedd4bea2543.txt

# Single URL
https://www.bing.com/indexnow?url=https%3A%2F%2Fexample.com%2Fnew-page&key=YOUR_KEY

• Bing IndexNow endpointThe Bing-specific IndexNow endpoint.
• Check indexation after submittingSeparate a discovery problem from an indexing or quality problem.

The older URL Submission API

Bing still supports a JSON API for batching URLs, and it can be wired into a publishing pipeline. Generate an API key under Settings, then API access, in Bing Webmaster Tools.

It remains useful for existing automations, but for a new integration IndexNow is the simpler and more future-proof path.

POST https://ssl.bing.com/webmaster/api.svc/json/SubmitUrlbatch?apikey=YOUR_API_KEY
Content-Type: application/json

{"siteUrl":"https://example.com","urlList":["https://example.com/new-page"]}

Submit the same page to Google

A page that Bing crawls quickly is not automatically crawled by Google. After publishing, open Search Console, inspect the full URL, confirm the page fetch succeeds, then choose Request indexing.

Google does not publish a fixed manual quota. In practice the button stops accepting requests after roughly 10 URLs in a day, and the limit can vary by property and time. Treat the interface as the source of truth rather than planning around an exact number.

For batches, update the sitemap and submit it in Search Console instead of clicking Request indexing for every page. Google's Indexing API is a separate tool with a default quota of 200 requests per day, but it is intended for JobPosting and BroadcastEvent pages; do not use it for ordinary articles or product pages.

• Search Console → URL Inspection → Request indexing for a small number of priority URLs.
• Sitemap submission for everything else.
• Check the page-level status again after a week; discovery and indexing are different outcomes.

• Ask Google to recrawl a URLGoogle's documentation for URL Inspection and recrawl requests.
• Sitemap could not be readDiagnose sitemap fetch errors before relying on sitemap discovery.

Check the page before you submit it

Most failed submissions are not caused by the submission tool. The page itself is not indexable, duplicates another URL, or returns something other than a normal HTML response. Check these first:

• The URL returns 200 and does not redirect elsewhere.
• There is no noindex meta tag or X-Robots-Tag on the page.
• robots.txt does not block the page or its assets.
• The canonical points to this URL, not to another page.
• The title and meta description are specific to this page.
• The page is in the sitemap and reachable through internal links.
• The content answers a real query instead of saying the page is coming soon.

• Run a free website auditCheck crawl access, metadata, canonicals and social previews with evidence for each finding.
• Website audit checklistA practical first pass if you prefer to check the page manually.

Frequently asked questions

I submitted a URL and it is still not indexed. What now? Check whether the page is indexable, whether it duplicates another URL, and whether it has any internal links. Submission changes discovery speed, not the indexing decision.

Does IndexNow use the same quota as manual submission? No. IndexNow is a separate notification channel, which is why it suits sites that publish often.

Can I submit a subdomain on its own? Not through Bing's manual URL submission. Submit pages through the verified root domain and its sitemap.

How long does Bing take to crawl a new page? There is no fixed time. Crawl budget, site history, internal links and page quality all influence it; continually changing the submission method does not shorten the wait.